And We’re #Live!Hayley Hall

Dugan, L. (2015, October 17). 7 Tips for Brands Tweeting in Real-Time. Retrieved February 10, 2017 from Adweek.

Kjeldsen, L. (2016). Event-as-participation: building a framework for the practice of ‘live-tweeting’ during televised public events. 38(7), 1064-1079. Retrieved February 10, 2017 from Media, Culture & Society.

Riggins, N. (2015, April 29). Follow These Best Practices For Live-Tweeting Events. Retrieved February 10, 2017 from Social Media Week.

#PopularOpinions — Gracie Shuman

Airbnb. (2014, August 29). [POLL] How are you spending the weekend? By the beach, In the city, In the trees, Countryside. Retrieved February 8, 2016 from Twitter.

Airbnb. (2016, February 1). Question for the 15,000 guests staying with Airbnb in the Bay Area this weekend: What’s on your must-see list?. Retrieved February 8, 2016 from Twitter.

Cody, E. M., Reagan, A. J., Dodds, P. S., & Danforth, C. M. (2016, August 9). Public Opinion Polling with Twitter. Retrieved February 8, 2016 from The University of Vermont.

Jackson, D. (2016, April 7). 11 Ways Marketers Can Use Twitter Polls. Retrieved February 8, 2016 from Sprout Social.

NissanUSA. (2016, March 2). Nissan Fan Poll: Which would you haul with the all-new 2017 Armada? Retrieved February 8, 2016 from Twitter.

Slefo, G. (2016, June 8). Twitter Turns 12,000 Users Into Quick-Research Panel for Marketers. Retrieved February 8, 2016 from Ad Age.

TacoBell. (2016, January 8). If you could only pick one #DoritosLocosTaco, which one would it be?. Retrieved February 8, 2016 from Twitter.

#140Made8,000 — Morgan Kolson

Heine, C. These 4 Celebrity Influencers Can Charge $230,000 for a Single Brand Post. Retrieved April 10, 2017

HYEON-CHEOL, K., & JAE-YEOB, J. (2016). Effect of Celebrity Endorsement in Marketing of Musicals Poster Versus Social Networking Site. 44(8), 1243-1253. Retrieved February 13, 2017 from Social Behavior & Personality: An International Journal.

Morrison, K (2015, April 03). Why Influencer Marketing is the New Content King [Infographic]. Retrieved February 13, 2017 from Ad Week.

 #NotJustAPoundSign — Faith Stackpole

Caleffi, PM. (2015). The ‘Hashtag’: A new word or a new rule? 46-69. Retrieved February 9, 2017 from SKASE Journal of Theoretical Linguistics.

Culpo, O. (2016, September 18). In a world of constant change, always remember where you came from, your roots and your family. Retrieved February 9, 2017 from Twitter.

Das, T. (2015, February 15). How Advertisers Are Tracking their Ad Dollars using Hashtags. Retrieved February 9, 2017 from Social Media Today.

Lozano, D. (2016, January 28). How to use Hashtags Effectively for Social Media Growth. Retrieved February 9, 2017 from Business 2 Community.

Monllos, K. (2016, January 06). L’Oreal’s Golden Globes Campaign Aims to Get Women Talking About More Than Just Beauty. Retrieved February 10, 2017 from Ad Week.

Incite group. (2016, January 10). McCann and L’Oreal Encourage Women to Share What’s #WorthSaying. Retrieved February 9, 2017 from Interpublic Group.

Rodriguez, Genesis. (2016, January 10). Be driven, focused, and push for what you want, ladies. You can be as successful as you want to be. Retrieved February 09, 2017 from Twitter.

#WhatDoYouMeme?Lindsey Shields

Elgan, M. (2015). Social Networks Crave Video Advertising Riches Retrieved February 8, 2016 from Eweek.

Heine, Christopher. (2016, March 04). IHOP’s New GIF-Powered Ads Are Targeting 7.3 Million Twitter Users by Name. Retrieved February 13, 2017 from Ad Week.

Zaucha, Deanna (2016, January 07). The 9 Types of Twitter Ads You Need to Know for 2016. Retrieved February 13, 2017 from PageModo.